To Check-In or Not To Check-In?
Pegshot Co-Founder, Phil Thomas Di Giulio will be speaking July 22nd in Boston @MITX on the state of location based services. If you're in Boston tomorrow, come on down and join the conversation! For tickets and complete details visit the MITX website. Summary below...
To Check-In or Not To Check-In? The Opportunities of Location Based Social Networking
When: 8:00 - 10:00 AM - Thursday, July 22 2010
Location:
Microsoft New England Research & Development Center, 1 Memorial Drive, Cambridge MA (view map)
Event Description:
Become a mayor, collect a coveted item, create a picture storyboard of where you've been - location based social networking (a.k.a. "LBS") is fun, but is it more than just fun and games? Like the early stages of Twitter, LBS has its challenges (stability, adoption rates, etc.). But - whether it be lead generation, loyalty or business intelligence / data visualization and segmentation - the potential for businesses and marketers to leverage the power of location based knowledge is significant.
Join this discussion, designed for marketing professionals and social media communicators who need a clearer understanding of the platforms and opportunities of location based social networking. Learn more here >
Speakers:
- Mike Schneider - VP, Director Digital Incubator, Allen and Gerritsen (moderator)
- Phil Thomas Di Giulio - Co-Founder, Pegshot.com
- Leighann Farrelly - Marketing Director, Yelp.com
- Wayne Sutton - Business Development & Marketing Strategist, TriOut



